Imagine 12 weeks from now...
✨ You wake up knowing exactly what to do to generate sales. No more second-guessing.
✨ Your pipeline is organized, active and full of opportunity.
✨ You’ve reconnected with past clients, built new partnerships and created real traction.
✨ You're no longer relying on luck or algorithms. You have a system...and it works.
✨ You actually enjoy selling because it feels real, human and aligned with your values.
You’re not new to your business.
You’ve done the courses. You’ve posted the content.
You know what you offer is valuable.
But here’s the truth:
You're still not seeing the consistent cash flow you know you're capable of.
You’re still waking up wondering, “What should I do today to make sales?”
And honestly? You're over it.
This isn’t about motivation. It’s about clarity, consistency and connection.
This is The Sales Surge
A 12-week, action-driven sales experience for business owners who are serious about sustainable growth.
Whether you sell a service, a product, or something in between, this is about building a repeatable sales process that works for you.
This is not a course.
This is you, in action.
Organized. Supported. Accountable. Clear.
The Sales Surge
January 26th - April 24th
What you’ll get inside the program:
Kick-Off Call - Set your goals, name what’s getting in the way, and create a custom action plan that works for you.
Custom Sales Tracker – Organize leads, past clients, referral partners & sales opportunities all in one place so you always know who to follow up with.
Personal Goal Mapping- Track outreach, connection calls, and sales goals weekly. Watch your momentum grow.
Daily Lead Generation & Sales Activities – A clear roadmap of what to do each day to build your pipeline & make sales.
Weekly Group Coaching Sessions- Get guidance and support around sales blocks, follow-ups, navigating rejection, staying focused and keeping your energy aligned.
Weekly Co-Working Sessions – Join a focused, high-energy sessions where we work side-by-side. This is your sacred time to move the needle forward and being surrounded by others doing the same.
Templates – You’ll get customizable outreach messages, email follow-ups and sales scripts that sound like you, no cookie-cutter language here.
Private Community- Ask questions, get feedback and stay motivated. A real-time space to share wins, work through blocks and stay connected.
Let’s Put the Human-ness Back in Sales
We are living in a trust-deficit era.
People are overwhelmed. Cautious. Tired of being sold to. But they still want to buy.
They just need to feel safe, seen and understood first.
That's why personal outreach matters more than ever.
Social media and email are tools, but human connection builds trust, speeds up the sales process, and helps you truly understand what your clients want.
When you reach out personally, when you follow up thoughtfully, when you care more about connection than conversion, you create real momentum.
And that momentum turns into sales.
Why now?
The start of a new year isn’t about rushing — it’s about realigning.
What you create in Q1 and Q2 sets the tone for the rest of the year.
Not through hustle, but through intention, consistency, and support.
We’re building sustainable momentum. The kind that fits your life and helps your business grow without burning you out.
This is for business owners who are ready to lead with clarity, confidence, and purpose.
What others think about the Sales Surge Program.....
Veronica Ferrante, Founder & Investor
Ideal Stays
“The Sales Surge gave me practical strategies I can implement right away to strengthen my sales process.”
I joined The Sales Surge to become more comfortable with sales and gain clarity around my process. What I walked away with was so much more - a deeper understanding of the full sales journey and the confidence to expand into a new market.
The sense of community was incredibly supportive, and having access to live coaching, replays, and the group space made learning feel approachable and doable. Even though the 12 weeks fell during one of my busiest seasons, the structure and resources allowed me to keep moving forward at my own pace.
I’m especially grateful for how grounded and human the experience felt. Val shows up fully as herself, and that made it easier to stay connected and trust the process. I’m excited to implement what I’ve learned and see the impact it creates in my business.
Alexis Haas, Founder & Designer
Bonae Interiors
“For what we invested, we gained far more than expected.”
I joined The Sales Surge to bring more structure to our backend systems, strengthen follow-ups, and create consistency in our client touchpoints. The results exceeded my expectations.
Through the program, we successfully built and implemented a new CRM system, strengthened our internal workflows, and created better boundaries with clients — all of which reduced stress and increased clarity for our team. The accountability, coworking sessions, and group support helped build confidence and consistency in our sales process.
What stood out most was Val’s ability to help us take a small challenge and turn it into meaningful insight and action.
The program felt incredibly supportive, thoughtful, and strategic. I would absolutely recommend The Sales Surge. The value, guidance, and accountability made a real difference in our business.
Dr Rachel Hoeft
Mental Performance Coach
“I let go of what I thought I ‘should’ be doing and finally focused on what I actually want.”
I joined The Sales Surge because sales felt overwhelming and intimidating. I wanted a clearer, more approachable system — and that’s exactly what I found.
The program helped me release pressure and reconnect with what actually works for me. The live calls and coworking sessions were especially powerful, helping me take action in real time instead of putting things off.
What stood out most was hearing from other women navigating similar challenges. That sense of shared experience was incredibly grounding. This program helped me move forward with clarity, confidence, and consistency.
Still on the fence?
Let’s address some concerns you might have:
“I don’t have time for this.”
✅ The Sales Surge is designed for busy business owners. With just a short daily commitment, you’ll be taking intentional action that directly impacts your revenue without wasting time.
“I’m not good at selling.”
✅ Selling isn’t about being pushy. It’s about serving the right people. I'll provide scripts, templates, and strategies to help you sell in a way that feels authentic and natural.
“What if I don’t see results?”
✅ If you show up and take action daily, you WILL see progress. Sales is a numbers game, and this program ensures you stay consistent and accountable.
“I can figure this out on my own.”
✅ You could, but will you? The power of this program is in the community, accountability, and structured plan that removes the guesswork and keeps you on track.
"I can't make every meeting."
✅ You don't have to make every meeting to see results, but you do get to be consistent. So whether you attend the weekly coaching or co-working sessions or you choose to carve out time on your own, you'll see momentum in your business when you're focused on the right activity on a consistent basis. Our weekly coaching sessions are on Mondays from 12-1pm EST and our implementation sessions are on Thursdays from 1-2:30pm EST.
Don't let hesitation hold you back.
This is your season to build momentum, not wait for it.
Your Host & Mentor, Val Cap
I am often asked why I do what I do and frankly, it is to see women win in life and business.
I understand the unique challenges we face as multi-faceted business owners - often wearing many hats.
Even with a full plate, we can create the income and impact we desire.
It just takes the right focus, courageous action and support to make it happen!
And that is what I am here to help you with. Look foward to seeing you in the inside of the Sales Surge Progam!
more kind words
"I felt as though all of the materials provided and advice given was a huge help in overcoming some personal barriers for me and it helped to keep me grounded in remembering my 'why' as to my business."
- Kelly G.
During the Sales Surge, I redesigned how I sell, learned new strategies, resigned a past client and created a new partnership!
- Mandy N.
I found new ways to approach what I thought were dead leads. Lastly a surge in sales was from the consistency I committed to in this program!
- Ashley B
"I was able to see into a process I did not have a firm grasp on and was able to implement tools and thought processes that I will carry forward. You offer so much experience and depth without pushing people one way or another (some coaches only know one way and it's their way). You are so kind and giving and real."
- Tammy H.
